Consulting firm · International strategy

Let's transform the future of your business

Since 2022, MASOF Consulting supports businesses and institutions in their strategic and digital transformation, from Mauritius to France, from Dubai to Djibouti.

14+ yrs
Of experience
4
Key expertises
95%
Satisfaction rate
4
Geographies covered

What we do

Our areas of expertise

Three complementary pillars to support your growth and transformation

Strategic consulting

Strategy & Innovation

Organizational and management consulting to build a lasting competitive advantage in a rapidly changing market.

  • ›Organizational and management consulting
  • ›Market research and strategic analysis
  • ›Growth & restructuring support
  • ›Competitive intelligence
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Digital technologies

Energy & Electric Mobility

EVCI market studies, master plans and strategic consulting across 4 geographies: Indian Ocean, Europe, Middle East, East Africa.

  • ›Localised EVCI market studies
  • ›Master Plans & strategic consulting
  • ›Assisted deployment & implementation
  • ›Local team training
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Business development

Franchise, Startups & Innovation

Supporting franchise networks, startups, mergers & acquisitions and scaling strategies.

  • ›Multi-sector franchise networks
  • ›Market studies & zone potential
  • ›Mergers & acquisitions
  • ›Concept validation & business model
  • ›Scaling & growth
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Artificial Intelligence

Artificial Intelligence

Enterprise AI integration, augmented decision-making and deployment of AI agents to automate your business processes.

  • ›Enterprise AI integration
  • ›AI-powered decision support
  • ›AI agents & autonomous workflows
  • ›Process diagnostics & automation
  • ›Generative AI applied to business
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Signature expertise

Localised EVCI market studies for Charge Point Operators

Planning to deploy a charging station? We deliver granular, field-based market studies to validate feasibility and forecast the traffic each planned site can generate.

What sets us apart: hands-on knowledge of the markets where we operate, not a desk-based study.

Traffic & flow analysis
Real mobility flow mapping, EV penetration rates, 5- and 10-year projections.
Technical & grid feasibility
Connection capacity, local grid constraints (CEB, EDF, EEPCO), reinforcement costs.
Site scoring & profitability
Economic modelling, profitability scenarios, phased deployment recommendations.
Multi-market field knowledge
Indian Ocean, Europe, Middle East, East Africa: regulations, mobility habits, local partners.

Regions covered

Mauritius & Indian Ocean
Based locally since 2022
France (mainland & overseas)
LOM framework, RE2020, EVCI decree
UAE & Qatar
Vision 2030 & 2050 projects
Djibouti & Ethiopia
Emerging markets, open window

Why do CPOs choose us?

We combine the analytical rigour of a consulting firm with an effective on-the-ground presence in each market. Our studies are not conducted from a distance. They are built with local data, stakeholders and realities.

Expertise · Franchise

Specialized market research for franchise networks

We support franchise networks and their candidates with market studies that integrate the full network dataset: average revenue, basket size, gross margin, royalties, staffing, location type and catchment area.

A team with over 14 years of hands-on experience as franchisees and franchisors. As a trusted third-party partner, we help each candidate project their viability and convince their bank.

Network data integration
Average revenue, basket size, gross margin, royalties, headcount: our studies are calibrated on your actual data.
Bank-ready studies
Rigorous structure, sourced data, 3-year forecasts: the file your banker expects.
Trusted third-party partner
We act as an independent external partner to the network, ensuring objectivity and independence.
Candidate support
From brief to banking presentation, we support each candidate in validating their project.

At a glance

14 yrs
Hands-on franchise experience
100%
Network data integrated
13
Sections per study
3 yrs
Financial projections

For networks and candidates

We act as a partner to the franchise network, supporting all their candidates. Each study helps the entrepreneur project their business viability and present a solid file to their bank.

Industry sectors

4 key expertises

●Blockchain & Digital Assets
●Energy & EVCI
●Franchise, Startups & Innovation
●Artificial Intelligence
MASOF Consulting team

Why choose us

Rooted in the Indian Ocean, active internationally

MASOF Consulting operates from Quatre Bornes with an expert team and partners deployed across each territory: Indian Ocean, Europe, Middle East, East Africa. Rooted in Mauritius, committed internationally.

Tailored approach
Every client is unique. Our solutions are built from your specific context, not a pre-made template.
Multidisciplinary expertise
Blockchain, energy, AI, startups: dedicated sector experts in each domain.
International network
Partners and experts locally anchored across the Indian Ocean, Europe, the Middle East and East Africa.
Discover our story

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