Who is it for
A study tailored to your profile
Franchise networks
Qualify your candidates and their locations with independent, auditable market studies. Automatic territorial conflict detection.
Register my networkActive franchisees
Support an expansion or renewal project with a structured study exportable to Word.
Generate a studyFranchise candidates
Before signing, analyse your future location with real data from your catchment area. Present a solid case to your banker.
Analyse my projectHow it works
Your study in 3 steps
Choose your network and describe your project
MASOF Studies analyses field data (INSEE, Sirene, real competitors, POI)
Download your 13-section Word study
Study contents
13 sections to decide and convince
Our sources
Real data, not estimates
INSEE
Demographics, income, consumer behaviour
Sirene
Geolocated active competitors
OpenStreetMap
Local shops and points of interest
Pappers + INPI
Verified franchisor solidity
The franchise market in France
Key figures FFF 2024
Source: French Franchise Federation (FFF), 2024
Frequently asked questions
FAQ
Q.Is the study accepted by banks?
Yes. It follows a 13-section structure with sourced data, in line with financial institutions' requirements.
Q.How long does generation take?
Generation typically takes 2 to 5 minutes depending on the data available for the area.
Q.Is the network's financial data confidential?
Yes. Data entered in the network profile is strictly confidential and is never published or shared.
Q.What happens if a competitor from the same network is in my area?
The system detects it automatically and flags it in the study with a direct impact on the project score.
Q.The network I'm considering isn't in your catalogue?
Contact us, we integrate new networks on request.